If you’re not sure what we do and don’t do, how we do it, or what your business needs, then these answers should help to reassure you.
We create website content, marketing material, internal documentation, and more, for businesses of all sizes across a wide range of industries.
Whether you need a single blog post or content for your whole website, we can help.
We don’t work to per-word briefs.
For many reasons, we prefer to create the:
We predominantly review website content, whether your website or a competitor’s.
We can also review your:
Before co-founding Write Again Ltd, Matthew worked for several North West web design agencies providing content and SEO across many sectors for:
Matthew has also led digital projects, ran ecommerce sites, and performed SEO for UK and US clients.
No, we don’t provide free samples. Watch this video (opens YouTube) to see why.
Like many companies, we say no to spec work because it takes time to:
And after all that, you still might say that we’re not the right copywriting company for you.
We have created some writing samples which give an idea of some of the content we can create.
If you’d like us to write a blog post, or About Us page before committing to, for example, 2,000 new product descriptions for your website, then we’d be delighted to.
We will try to, although we may not be able to do everything you want.
By determining your needs we can establish priorities and work to meeting your immediate needs, and address other content writing in the future.
We don’t aim to be cheap, but we have years of real-life commercial experience, something you may not get with cheaper content creators.
We don’t accept payment in exposure so we need to be paid in money.
An offer of possible future work may be tempting, but we don’t count future work until the contract is signed.
It’s great that you’ve identified that you might have areas of content that need improving.
That really depends, on many things.
We’d love to speak with you to discuss what you think needs improving from a business perspective, and what we think needs improving from a customer perspective.
You might know your:
Your competitors might have:
We’ll have a look, and work with you to determine which pages are most important and should take priority.
It’s great that you’ve identified that your existing content needs reviewing, and again it depends.
We usually look at your most import pages, categories, and products, if relevant, and see how it reads.
We’ll look at things like:
We’ll have a look and see what we would want to know before buying your product or booking an appointment.
Similar to a content review, a content audit involves an in-depth analysis of every page and ensuring it’s fit for purpose, whether it’s a never-read policy or your homepage.
Content audits often uncover:
Improving your content will provide your visitors with the information they want sooner.
By looking at your competitors’ content, we can also establish what they are doing well, and what you can improve.
Yes, we’d be delighted to.
We’ve helped many businesses think of ideas to take advantage of:
Yes, we’d be delighted to.
If you’re not happy with your business documents, perhaps your staff and customers aren’t either.
We’ll discuss the:
Working alongside you, we’ll see how we can improve them to ensure your staff and your customers get the necessary information quicker.
If you provide the full requirements, and everything we need, we are likely to be able to start sooner than if we have to spend a lot of time learning about your business, products, customers, and competitors first.
Understandably, a blog post takes less time to write than a full content audit.
Once we’ve got everything we need, we’ll be able to determine a start date and advise how long we think it will take.
We’ll do our best.
Ideally, we need to know at least a week in advance, so that we can change our schedule as necessary.
The more information and help you can give us, the more likely we are to be able to meet your deadline.
However, we’ll have to be realistic about what we can achieve in your timescale.
It’s important to remember:
The sooner you can let us know, the better.
That depends. It’s a cliché but it’s true.
Are we working on:
It’s much quicker to write your blog post if you provide us with:
It will take much longer if we need to learn about your:
Giving us all the help you can to bring us up to speed with your business makes our job quicker and easier, saving you time and money.
Again, it depends.
We prefer to work on a project rate, rather than an hourly rate.
We don’t work slowly so we can charge another hour or two, and you’ll know how much the final invoice will be once we know the scope of work involved.
If you provide us with what we need, we can determine the cost more accurately and much quicker.
We may charge for additional administrative tasks such as:
We’ll definitely let you know first.
We’d be delighted to provide our services to you monthly.
If you haven’t got the time or resources to:
Then we’d love to help you on a monthly basis.
Tell us what you need, and we’ll create a bespoke plan to fit your requirements.
We’ll email you an invoice so that you can pay online, making it quick and easy for you and us.
We ask that you pay us within 7 days, as per our Contract.
We may ask you for an upfront fee before we start, especially for large projects.
Please note that there will be a late payment fee if the invoice isn’t paid within 7 days.